Denise has worked in advertising and marketing for 20 years. She started her career in advertising as Client Service Manager on Burger King, Nissan and Universal Music before moving client side to work as Trade Marketing Manager for Unilever, Nestle, C&C, Meteor Retail, Eir. She has worked on well-known global and local brands like Lyons Tea, Knorr Soups, Club Orange, Pepsi, Kit Kat, Gold Blend as well as broadband, TV, phone for Meteor and Eir products. Denise has extensive experience working directly with Tesco, Dunnes Stores, Super Value, Independents and Wholesale as well as Teleco Retailers like Eir, Meteor, Carphone Warehouse, Curry’s/PC World.
Her passion lies in understanding consumer needs throughout the path to purchase and she has a vast knowledge of the role of packaging, retail POS and in-store activation within the overall sales function.